Su ningyun first quarter loss of 433 million yuan to close 32 stores

CNR network technology news April 30th April 29th, the Soviet Union announced on the evening of 2014 the first quarter earnings. The report shows that the first quarter revenues of 22 billion 869 million yuan, down 15.93%; operating profit loss of 590 million yuan, compared with the same period last year (profit 556 million yuan) fell 206.25%; attributable to shareholders of listed companies net profit loss of 433 million yuan, compared with the same period last year (profit 493 million yuan) fell 187.98%; the total assets of 78 billion 100 million yuan, up by 4.94%.

Since the

offline activities carried out since the price of Suning line in the three quarter of last year, Su ningyun began losses, Analysys think tank analyst Lin Wenbin said the CNR network technology, loss or will continue for a period of time. The effects of online and offline price of Suning Lin Wenbin think, depending on the consumer’s attention. The subjective views of consumers has been online price is cheaper, and the same price will have a direct impact on the profit line under.

Lin Wenbin said, for, if the expansion in the category of home appliances, have an advantage, but for other categories, compared to comprehensive electricity supplier Jingdong, Tmall and other relatively mature, and not too many advantages, because it involves a number of areas, energy is too scattered, and not very well in a class. From the user point of view, the scope of the expansion of sales, the degree of overlap of the various types of users is not high, the user will be transformed into household appliances and other categories of users have a certain difficulty.

in the earnings report, Su ningyun explained that the first quarter decline in performance is mainly due to the macroeconomic slowdown in the first quarter, the consumer boom of the downturn, the development of enterprises face greater external pressure. In addition, due to the implementation of the first quarter of 2013, the implementation of energy-saving incentive policies, relatively high income base.


report also mentioned, PPTV Suning acquired business losses caused by the impact of investment income for the quarter, Suning to buy bank guaranteed financial products investment income 74 million 895 thousand yuan to use its own funds to buy financial products, money market funds and banks to raise funds temporarily idle, but due to the impact of PPTV operating losses, investment during the reporting period to achieve revenue 28 million 651 thousand yuan.

mainland market 12 new stores closed to adjust the 32

results showed that a quarter of the main business revenue fell 16.15%, comparable store (refer to January 1, 2013 and before the date of opening of the store) sales revenue fell 13.40%, the online business to achieve sales revenue of 3 billion 300 million yuan (including tax), down 26.65%.

report shows that in 2014 1-3 months, Suning opened 12 new stores in the mainland market, closing the store to adjust the 32. As of March 31, 2014, the company in mainland China has 1565 chain stores (329 flagship stores, 422 center stores, community stores 728, 72 towns shops, 12 Tesco stores Shi, red child 2 stores, chain stores.

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